CREATIVE CORNER
CREATIVE CORNER

True to being the champion of radio through understanding and addressing the needs of the advertising industry, this section brings you news, reviews and clips from the cream of South African advertising’s creative crop. One thing’s for sure, we’ve always been passionate about radio, and will continue to be.

Be sure to visit the site regularly as we continue populating the site with a number of useful tools including our choice of the best radio commercials and campaigns.

If you would like any of these commercials via email (mp3s), please contact Norman Gibson on (011) 325 4935 or norman@rab.co.za

CREATIVE-CORNER
TETRA PAK

Client: Tetra Pak
Brand: Tetra Pak
Agency: Lowe Bull

Click on the audio links below to listen to the new Tetra Pak radio commercial

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

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GAUTRAIN

Client: Gautrain
Brand: Gautrain (launch 2010)
Agency: JWT Johannesburg

Click on the audio links below to listen to the Gautrain 2010 radio commercials

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

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DOOM

Client: Tiger Brands
Brand: Doom
Agency: TBWA/Hunt/Lascaris

Click on the audio links below to listen to the vernacular radio commercials

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

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MTN

Client: MTN
Brand: Call per second
Agency: Metropolitan Republic

Click on the audio links below to listen to the vernacular radio commercials

Zulu

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Ndebele

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

English

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

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KIA MOTORS

Client: Kia Motors
Brand: Park Assist
Agency: Singh & Sons

Click on the audio links below to listen to the radio commercials

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

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VIRGIN MONEY INSURANCE

Client: Virgin Money
Brand: Insurance
Agency: Black River FC

Click on the audio links below to listen to the radio commercials

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

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CAR MAGAZINE

Client: Ramsay Son & Parker
Brand: Car Magazine
Agency: Bester Burke Slingers

Click on the link below to listen to the Car Magazine January 2010 issue radio commercial.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Click here to download a PDF transcript of the exclusive interview with Bester Burke Slingers’ Stephen Burke

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